( ESNUG 596 Item 5 ) ----------------------------------------------------- [04/12/2024]

Subject: Scooby Doo Mystery -- why did Ravi launch a mediocre ZeBu EB2 at SNUG'24?

LOOKING BEHIND THE CURTAIN: I liked Sassine's campy sense of circus showmanship when
on stage during his keynote, Sassine unvieled Ravi's new ZeBu EB2 emulator.
 
before ...
 
... and after
Good classic cornball EDA theater.  (And it beat him just reading his slides!)

What was disappointing was when I took a deeper tech dive into Ravi's new ZeBu EB2.

With his new ZeBu EB2, Ravi's SNPS HW R&D guys found a way to stuff 72 Xilinx VU19Ps
into the same rack space that the old ZeBu EB1 had with 32 Xilinx VU19Ps.

Ravi Subramaniam
SNPS Verification Bigwig
    
and his new ZeBu EB2 now has 2.3x more capacity
Here's my Cooley slide to summarize what changed (and what mostly didn't change.)

NOTE: pay close attention to that old vs. new stuff
This is my Cooley interpretation of what I heard said at SNUG'24...

  1. "We want to sell deep into the datacenter HPC market, so we redesigned
      our old HAPS-100's into new HAPS-100 to better fit as modules in a
      standard 19" 42U datacenter rack".

  2. "Along the way, we figured out how to jam 12 Xilinx VU19Ps into the
      the PCB, whereas before we only had 4 Xilinx VU19Ps."

  3. "SNPS Marketing thinks it's better if we pitch this as the new ZeBu EB2
      has gone from 2.4 Billion gates now up to 5.6 Billion gates -- a 2.3X
      gain in emulation capacity -- and we're going to downplay our HAPS-100
      PCB respin because it's not anywhere near as sexy as 5.6 Billion gates."

Here's my Cooley table to summarize what changed (and mostly didn't change.)

NOTE: pay close attention to that old vs. new stuff
Don't get me wrong.

A 2.3X emulation capacity gain to 5.6 Billion gates is nice -- but it's all coming
from a very clever PCB respin -- making it nothing big to brag about.

Everything else stayed the same.  It's still runs in a datacenter, is air cooled, it
had no fancy changes in power requirements and ... here's the big one ... it's <yawn>
still using the same old -- dinosaur olde -- Xilinx VU19P.
       
It's like MacDonald's exclaiming "we include French fries with every Happy Meal!"

(McDonald's always includes French fries and a toy with every Happy Meal.)

For those of us growing up under Moore's Law, getting a 2.3X gain in emulation
capacity is something to be expected over the years.

            ----    ----    ----    ----    ----    ----    ----    ----    ----

I MUST GIVE RAVI (SOME) CREDIT: in my notes, someone somewhere at SNUG'24 said

    "Two top hyperscalers designing ARM-based servers using new ZeBu EP2."

So by logicing it all out, I have come to the conclusion it's either Nvidia, or
AWS (Annapurna Labs), or Microsoft.
      
Choose two.

            ----    ----    ----    ----    ----    ----    ----    ----    ----

WHY COOLEY WAS DISAPPOINTED: Everyone knows that for the past 15 (or so) years
that Synopsys has been super crazy tight with Xilinx because Synopsys is easily
the #1 customer for Xilinx' truly massive FPGAs.
      
All the previous Zebu and HAPS boxes are Xilinx based.  For ZeBu, it's the
ZS3, ZS4, ZS5, Zebu EP1, and now the Zebu EP2; and for HAPS it's the HAPS-60,
HAPS-70, HAPS-80, and both HAPS-100s.  (There was no HAPS-90.  Why?  I dunno.)

Five years ago in 2019, the 16nm VU19P ruled the roost with 9M gates.
   
But that 5 years ago.

The hot new 7nm VP1902 with 18.5M gates is to be shipping first half of 2024.

What I expected at SNUG'24 was a kickass new ZeBu box based on the new 7nm VP1902.

Now, THAT would be something to really brag about!

But, alas, it wasn't to be....

            ----    ----    ----    ----    ----    ----    ----    ----    ----

ALL FOR FOUR MONTHS?  Now is where the Scooby-Doo mystery comes in...  since Xilinx
said production quantities of VP1902s will be "shipping first half of 2024" ...
... which, at the latest, is 4 months from now ... if you're Ravi, why even launch
a VP19P anything right now?  All it buys you is 4 months.  Once those new VP1902s
hit, everything based on the old VP19Ps will be yesterday's news.  Which begs
the question.  Why do all this just for 4 months, Ravi?

            ----    ----    ----    ----    ----    ----    ----    ----    ----

Related Articles

    Whoa - Sassine's first real speech anywhere was his keynote at SNUG'24
    WTF? - Sassine held his very first SNPS Investor Day at SNUG'24???
    WTF? - Scooby Doo Mystery; why did Ravi launch a mediocre ZeBu EB2 at SNUG'24?
    Whoa - Shankar is now seriously gunning for Tom Beckley's Virtuoso empire
    Whoa - hands-on user benchmark confirms SNPS ASO.ai gets 50% analog migration
    Zing - Sassine's unfair advantage in hard design IP ... but not in soft VIP

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